Faculty Economic and management Speciality Tourizm and organization



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tarix07.01.2024
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Increased Customer Satisfaction
Explore how Zara's effective planning ensures that customers find the latest and trendiest fashion in their stores, enhancing their shopping experience.
Challenges in Planning at Zara
1
Fast Fashion Industry Challenges
Understand the complexities and pressures of the fast fashion industry, including rapid changing trends and intense competition.
2
Supply Chain Complexities
Explore the challenges involved in managing a global supply chain, from sourcing to production and distribution.
3
Managing Demand and Inventory Effectively
Learn how Zara overcomes the challenge of accurately predicting demand to avoid overstocking or understocking its stores.
Conclusion
1
Key Takeaways from Zara's Planning Strategies
Summarize the essential lessons learned from Zara's successful planning processes and their impact on the fashion industry.
2
Importance of Planning for Success in Fashion
Highlight the crucial role of planning in achieving success in the fast-paced and competitive fashion industry.
3
Q&A
Engage with the audience by addressing their questions and fostering an interactive discussion.
Organizational structure and design
Unity of command-Zara organizational structure is a heroical flow of sub-level of the department and it is built by systematically.
By looking Zara’s organizational structure, the employees know who to report and it is easy to connect with their college.
It can improve staff productivity and make easier in work. In Zara, the employees and also the professional designers are interested what the customers want.
In Zara, the employees and also the professional designers are interested what the customers want. And they create clothes with the stream of society and ideas to improve their products. Inditex includes in many retail channels and including Zara. There have store managers, local managers and country managers under the superb management of Inditex.They manage the 70,000 international staffs.
Centralization-Zara is deep in quick transportation to stores and it holds on predicting and fast charge. Zara sends twice in a week in fixed days. Trucks leave in time and goods are arrived in a fixed time to stores. When the clothes arrive to the defined place, they put coke logo and fix price. They are ready for sell.
The staff which includes in production, distribution, and retailing know-how impact other services of their actions. It also concerns with customers who know the new designs of clothes will arrive in what time. Zara should control distribution and production in all its geographical areas. In this centralized way, it will help Zara to concentrate on all part of its. 
Zara uses unique organizational structure. Controlling all its major operations extends Zara’s success. It rejects the strict constitution and consists mainly of three parts of Zara. There are three subsections for men and women and for kids.
Communication flows are easy to approach, and international brands should research the needs and choices of people in particular areas before starting a business. It begins a timely visit to the company and brings in new customers and products. In addition, it focuses on what is currently being sold.
It’s about design and product and collect customer feedback. If customers are satisfied with the requirements, it does a great job. Therefore, it increases the loss and profit.

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